MarketLive integrates with Amazon payment capabilities
Petaluma, Calif. – E-commerce platform provider MarketLive has entered a strategic agreement with Amazon Payments, offering the ability for MarketLive retailers to help streamline the login and checkout process and increase conversion numbers. The integration of login and pay with Amazon with the MarketLive platform allows shoppers on MarketLive retail shopping sites to leverage their existing Amazon account to quickly login and select their shipping and payment information that they use for Amazon.
By making this option available to customers, retailers can help reduce the cart abandonment rate and provide an additional option for their customers to finish the transaction. The MarketLive Amazon Payments integration will be available for MarketLive merchants in third quarter 2014.