Marketer Tony Rogers joins event lineups

Walmart SVP brand marketing Tony Rogers was recently added to the program at the Symphony IRI Group’s annual summit to be held this year in Miami on March 28 to 30. Rogers will join Univision Communications EVP corporate research, Elizabeth Ellers, for a presentation titled, “Making Hispanics Your Competitive Advantage at Retail.”

The SymphonyIRI Group event usually draws a good crowd thanks to what is typically a great venue (this year it’s the Fontainebleau Miami Beach) and a solid lineup of speakers. Other top marketers on the program with Rogers include Rob Price, SVP marketing and advertising with CVS Caremark; Mike McMahon, SVP integrated customer marketing with ConAgra Foods; and Salman Amin, EVP global sales and marketing with PepsiCo.

Those who are unable to make the trip to South Florida to absorb Rogers thoughts on Hispanic marketing will be able to catch his moves on the dance floor a few weeks earlier. He and other Northwest Arkansas dignitaries are scheduled to compete in the fourth Annual Dancing with the Stars competition held to raise money for the Children’s Museum of Northwest Arkansas. The event will be held on March 12.