Macy's unveils tourism-focused Web site

NEW YORK Macy's has launched a new Web site, www.visitmacysusa.com, to expand its reach to domestic and international travelers and make it easier for tourists to access information on Macy's Visitor Services programs.

According to the company, the site will offer tourism information in eight languages and, through a partnership with Kiwi Collection, provide a comprehensive hotel search and booking engine. Additionally, one of Macy's most popular tourist attractions - Macy's 10% Visitors Savings Pass - is also now available as a downloadable voucher on visitmacysusa.com that can be redeemed at any Macy's store nationwide.

"Macy's has a very appealing store visitor and tourism program, and this new and focused Web site will deliver this information direct to travelers where we know they do most of their early research - online," says Kristen Esposito, VP visitor services and tourism. "Shopping is among the top tourism activities and visitmacysusa.com will educate visitors about the opportunities available for tours, packages, individual programs and special savings offers. As Macy's is a destination in so many of our vibrant downtown locations across the country, this site will serve as a simple starting point for any traveler or group interested in building on their trip with a Macy's experience."