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Macy's raises the 'Bar' on bedding

8/2/2011

NEW YORK — Macy's has announced the launch of exclusive bedding line BarIII. Now available in 100 Macy's stores and on macys.com, items in the line are priced from $40 to $250.


"Bar III is the latest in our cache of exclusive, privatebrands," said Laurene Gandolfo, EVP Macy's home private brands. "This trend-right label was embraced by Macy's 'Impulse'fashion customers when the line launched earlier this year, and now wehope it will resonate with our home department shoppers through our BarIII bedding collection."


Available in twin, twin extra-long, full, queen,king and California king, the collection is composed of five beds -Pinball, Garment Wash, Puffer, Textured Stripe and Vintage Scroll. The line also includes textured decorative pillows.

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