Macy’s help customers protect digital privates

Consumers looking to keep a tight grip on their most private possessions may want to check out a new high-tech collection launching at Macy's.

The store will be selling Royce Leather handbags, wallets and briefcases integrated with fingerprint technology, RFID blocking technology, and GPS technology. In particular, the Royce Leather Freedom Briefcase will be the world's first security bag with DNA-based fingerprint technology. The briefcase enables a single user to access the bag, demonstrating the ultimate in personal and travel security.

"Macy's represents the greatest platform in the world to showcase fashion in its most innovative forms," said Andrew Royce Bauer of Royce Leather. "If you have items to protect, I have found the solution."

The Freedom Briefcase offers discreet protection coupled with a slim, sleek silhouette, hand-milled hardware, and Italian Saffiano Leather. The security of the bag is backed up by U.S. Government Certified Radio Frequency Identification Blocking Technology to thwart electronic identity theft.

"I have revised the past to produce innovative designs for the forward-thinking luxury consumer," Bauer said. "The Royce Leather Freedom Briefcase is a contemporary design for the most aspirational buyer."

The unique collection by Royce Leather at Macy's will include bags, wallets and handbags for men and women with fingerprint technology, RFID blocking technology, and GPS technology.