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Lumber Liquidators updates Floor Finder app

9/9/2015


Toano, Va. – Lumber Liquidators is making it easier for consumers to shop for flooring using mobile devices.



The retailer’s updated Floor Finder app, now available on smartphone and tablet, includes three primary features – color match, room designer and visualizer.



Tom Sullivan, Founder and acting CEO, commented: "Our new app is user friendly and aspirational. It will help consumers dive headfirst into what can seem like a daunting shopping process and have fun along the way. Ultimately, it is a great tool that literally puts a consumer's perfect floor at their fingertips."



The color match tool, previously only available on the mobile website, allows users to upload a photo of any item and then see Lumber Liquidators products with a similar range of colors. A new split screen "mood board" feature also let users compare flooring style options to the colors found in other home decor design elements. And a new “Explore” feature allows shoppers to visually browse through photos and room scenes for colors and styles.



Room designer allows users to instantly view room settings such as kitchens, dining rooms and bedrooms, and then swap in various flooring choices and wall colors to inspire creative ideas. The visualizer tool can be used to upload a real room photo and swap in different flooring choices to see what pops. Additionally, photos can be modified in the visualizer by removing or cropping around furniture to get the right look.



After browsing through a stunning variety of flooring, consumers can make a purchase or order samples directly through the app. It also features an enhanced deals section where consumers can find the latest flooring deals, a store locator, and a QR code reader so shoppers can learn more about all of the floors found in the store showrooms.



The app also has a feature where customers can showcase their new flooring and upload photos to a before-and-after gallery that will inspire other homeowners in their own projects.


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