Lowe's names ops head for West division

MOORESVILLE, N.C. — Lowe’s has promoted Kevin Measel to SVP store operations for the company’s West division. Measel replaces Jim Frasso, who retired from Lowe’s following a 17-year career with the company.

Measel has more than 28 years of retail experience in both store operations and merchandising, having served most recently as merchandising VP nursery. Additionally, he has served as regional VP district manager and store manager. He joined Lowe’s in 1994 and has held a number of positions of increasing responsibility.

“Kevin’s deep experience in store operations and merchandising has provided him with a strong understanding of consumer trends and opportunities as well as Lowe’s strategic focus,” said Rick Damron, EVP store operations. “He has excelled in numerous assignments over the years and has earned this opportunity for expanded responsibility.”

With Measel’s promotion to lead the West division, SVP Brent Kirby now has responsibility for the North division. SVP William Edwards retains responsibility for the South division.