Lindt, tennis star launch new sweepstakes

STRATHAM, N.H. Lindt announced that it has partnered with newly appointed Lindt Global Brand Ambassador, Roger Federer to launch "The Perfect Match" sweepstakes, an online game offering consumers the chance to win a variety of premium chocolate prizes and an opportunity to meet Federer.

Consumers are invited to visit Lindt.com to participate in "The Perfect Match" sweepstakes, a fun game matching different flavors of Lindt's iconic smooth-melting Lindor Truffles.  Now through Sept. 12, 2010, chocolate lovers have the chance to win daily prizes, including Lindt Chocolate gift cards ($25 to $100 value), gift baskets of premium Lindt products, Lindor Truffle gift towers, and Nike duffle bags autographed by Federer and filled with Lindor Truffles.  Five lucky players will receive a three-day trip for two to New York this summer, where they can watch Federer in action as he plays during one of the biggest tennis events of the year.  In addition, all players will be entered into the grand prize sweepstakes for a chance to win the ultimate Swiss vacation -- a three-day trip for two to Zurich, Switzerland to visit Lindt's global headquarters.  During the trip, the winner will attend a meet and greet with Federer and be given a personalized tour of the historic Lindt & Sprungli chocolate plant.

"The values Federer and Lindt share -- Swiss, premium, passion, quality -- makes our partnership a 'perfect match,'" said Thomas Linemayr, chief executive officer and president of Lindt USA.  "Our sweepstakes is a great way for consumers to get a personal taste of our Swiss heritage, and experience the enjoyment of our premium chocolate and tennis-related prizes."