Kroger fuels fandom with gas sweepstakes

Kroger customers are about to find out "how low" gas prices can go with a new contest from the nation's largest supermarket chain.

With Kroger's newest #FuelPointsSweeps giveaway, customers have a chance to win free fuel for a month, not to mention pay as little as 1 cent for a gallon of gas.

"With so many ways to save on fuel at Kroger, we're inviting our customers to share just how low they can go," said Mike Donnelly, Kroger's executive vice president of merchandising. "Our fuel program offers so much convenience and value that it is easier than ever for our loyal customers to save."

From Feb. 3 through Feb. 16, Kroger customers can participate in an event to win free fuel for a month by sharing photos that answer "How Low Can You Go?" with fuel points at company fuel centers. Customers are invited to post on Kroger's Facebook page with the hashtag #FuelPointsSweeps, or post on Instagram or Twitter, tag Kroger and use the hashtag #FuelPointsSweeps, to be automatically entered to win. Twenty-six final winners will be selected at random during the month of February and awarded "free fuel for a month" – a $200 gift card.

Other ways Kroger is enticing customers to save include:

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  Customers can earn 1 fuel point for every $1 in groceries purchased, redeemable in nearly all supermarket fuel centers and convenience store locations, as well as participating Shell fuel stations.


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  Most gift cards earn double points every day – for every purchase of $50 in gift cards from Kroger's Gift Card Mall, customers receive 100 fuel points. Customers can also earn double fuel points on No-Contract Wireless Phones and Airtime Cards.


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  Every qualifying prescription earns customers 50 fuel points, as does participation in Kroger's Customer 1st Survey.


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  When they use the Kroger REWARDS Visa, cardholders can earn an additional 5 cents off the cost of a gallon when they redeem points. New cardholders can save 25 cents a gallon during their first three months as cardholders when they redeem at least 100 fuel points.

Kroger currently operates more than 2,000 fuel center locations in 37 states, making it easy to take advantage of the additional savings.

The company serves customers in 2,774 supermarkets and multi-department stores in 35 states and the District of Columbia under two dozen local banner names.