Kimora Lee Simmons inks deal with Steve Madden

NEW YORK Kimora Lee Simmons' KLSI and Phat Fashions, a Kellwood Company, announced that they have entered into a new exclusive licensing agreement with Steven Madden, for the design, manufacturing, marketing and distribution of a collection of footwear and accessories for the Fabulosity brand.

Under the creative direction of Kimora Lee Simmons, the collection will consist of young women's footwear, handbags, belts, small leather goods, and cosmetic bags. The collection will be distributed exclusively to JCPenney retail stores beginning in early 2009.

"I'm thrilled to work with an industry leader such as Steven Madden to enhance the Fabulosity brand offerings. Their expertise in footwear and accessories, combined with our passion for bringing a lifestyle of confidence, beauty and fashion sense to young women, will undoubtedly produce some incredible products," states Kimora Lee Simmons.