JCPenney restructures management team

PLANO, Texas JCPenney is promoting three highly experienced executives, giving them expanded duties in a new senior merchandising leadership structure, Myron Ullman, III, chairman and CEO of JCPenney, announced.

The newly organized senior merchandising team will be led by Jeffrey Allison, Steven Lawrence and Elizabeth Sweney, each of whom will now have the title EVP and senior general merchandise manager. Under the new structure, Allison will lead home, custom decorating and now fine jewelry. Steven Lawrence will now oversee children's in addition to the men's division. Elizabeth Sweney will lead shoes and women's accessories in addition to women's apparel.

Ullman said, “JCPenney's senior merchandising team is made up of highly skilled, seasoned executives with a clear understanding of what our customers want and how best to respond to that demand with merchandise that reflects exciting style and the combination of quality and affordable pricing that is our hallmark. It is enormously gratifying to see the progress they are making to ensure JCPenney's long-term success. We have a terrific pipeline of talented people and I am delighted to continue to lead this world class team in the coming years.”