GameStop is kicking off summer in a big way with a five-week Twitter contest aimed at increasing customer engagement.
The contest, called #SummerAtGameStop, is a five-week contest series designed for gamers to share their personal stories on how video gaming brings fans together to create unique friendships and lifelong relationships. The program encompasses five themed weeks: Never Met, Romance, Reunited, Game Night, and Rematch.
“Gaming is one those rare forces that can bring people together, from across the room to across the globe,” said Frank Hamlin, chief marketing officer, GameStop. “If you think back to family game nights or rounding up friends to be the first to play the latest mega title, there are so many excellent memories. We want to be able to offer gamers a way to bring those back to life, make new connections, and maybe win some great prizes in the process.”
Gamers can share their favorite gaming story related to the theme of each week for a chance to win epic gaming experiences and gear. From now until 11:59 p.m. CDT on July 27, gamers can easily tweet or post their photos on Instagram, being sure to use the hashtags #SummerAtGameStop and #contest when telling their stories about the greatness of gaming together.
Here's a breakdown of the GameStop promotion:
Week 1: Never Met (Monday, June 22nd – Sunday, June 28th) You’ve gamed together. You’re practically best friends. But you’ve never actually met face-to-face. Tell us why you want to meet them and what makes them a great friend for a chance to meet them in real life and have the ultimate gaming weekend.
Week 2: Romance (Monday, June 29th – Sunday, July 5th) The couple that plays together stays together. Whether you are in a long-distance relationship or enjoy couch co-op with your Player 2, we want to hear your story. Share your story about the gaming friend you fell in love with. Go ahead, be a little embarrassing, and you could score a gaming getaway for two!
Week 3: Reunited (Monday, July 6th – Sunday, July 12th) We all have gaming friends from our past. Maybe your crew dominated the dorm in Halo or you grew up gaming with a friend who is now far away. Tell us who in your gaming crew you want to stay connected with and why for a chance to receive an XboxOne or PlayStation4 gaming bundle for four so you can get back to making gaming memories.
Week 4: Game Night (Monday, July 13th – Sunday, July 19th) Game night is always epic at your house. But what makes yours unique? Where do you meet up? Who shows? What games do you play? Tell us and you could end up with a game room makeover to host your next get together.
Week 5: Rematch (Monday, July 20th – Sunday, July 26th) There’s always one: Your gaming nemesis. That one person you could never consistently beat. If your nemesis is the biggest and baddest, you could win one-on-one training with a professional gamer and a chance to put your gaming nemesis in their place.
Texas-based GameStop operates more than 6,600 stores across 14 countries.