Interbrand Design Forum bolsters leadership team

Retail design and brand strategy firm Interbrand Design Forum has added nine new associates as business continues to grow with key retail and manufacturing clients.



Allen McCormick has been named executive director, overseeing relationships with key client partners. Becky Lau was hired as senior consultant, strategy and analytics. Aaron Stancik is also new to the Strategy & Analytics group where he will serve as a senior consultant working on projects for Michael Hill and FedEx.



In the role of associate director, client services Adam Davis assists with the oversight of projects for some of the firm’s largest clients.



Clare Bottenhorn comes to Interbrand Design Forum from Banana Republic where she was a visual specialist. She joins the team as a graphic designer where she will work on a wide variety of retail projects.



Andrea Hubler is a new addition to the production team, hired as a graphic production designer. As the new BIM manager, Cindy Parvez manages implementation, automation, innovation, evaluation, training, support, software, and standardization for BIM (building information modeling).



Kelly Mikola joins the team as a program manager, client services where she’s working on projects for Kia, Honda, Mazda and Acura.



Preetika Tiwari is a new project coordinator/planner managing rollouts of several major retail brands.