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Hot online retailer Birchbox raises $60 million in funding

4/21/2014

New York -- E-commerce company Birchbox, provide subscribers with monthly boxes of personalized beauty products for a monthly fee, announced Monday that it has raised $60 million of Series B funding from a group led by Greenwich, Conn.-based Viking Global Investors, Crain’s New York reported.



Birchbox, which is set to open its first physical store this spring, now has more than 800,000 subscribers receiving 6,500 different products from 800 brand partners.

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