Home Depot selects Clear Demand for pricing solution

Scottsdale, Ariz. -- Clear Demand Inc. said Tuesday that The Home Depot has licensed its next-generation pricing solution to support its commitment to pricing and analytics.



"Our commitment to creating an interconnected customer experience requires that we align ourselves with nimble innovators who can meet our evolving solution needs," said Hal Lawton, senior VP and president of online for The Home Depot. "This commitment also requires that we take small well-defined steps, communicate clearly across our merchant organization, provide tools that fit with the way our merchants work and get data to the point of decision quickly. Clear Demand has demonstrated a unique ability to support the flexibility required to maintain this commitment."



Clear Demand's next-generation solution delivers innovations such as an Intelligent Rules Engine that reverse-engineers existing business rules for rapid setup and identifies inconsistencies in pricing strategy; Force Diagram Technology that reveals pricing forces on current and recommended prices for related items, for explaining price moves; and Multi-Channel Competitive Rules that integrate traditional and online competitive pricing intelligence.