HGTV redesigns e-commerce site
New York -- Home/lifestyle brand has redesigned its HGTV.com e-commerce site. The new site includes a curated photo library, revamped show and talent profile pages for the HGTV cable network, and a collection of content channels including content from HGTV television shows.
HGTV is allowing consumers to directly interact with its TV series and stars via social media.
Inspiration is even better when you can take it with you,” said Vikki Neil, senior VP and general manager of digital. “Since users can browse the HGTV Photo Library on any computer, tablet or smartphone, their personal favorites are just a tap or click away. It’s smart, easy and inspiring…anytime, anywhere.”