The Great Indoors

Given environmental concerns and efforts to get consumers in the United States into the fresh air—where public health advocates hope they will get a little exercise—it is hardly surprising that natural motifs have become even more iconic.

American consumers like their home decor to reflect popular virtues, so natural looks have been moving indoors. The trend has been particularly apparent in domestics, where patterns and colors have reflected landscapes, forestscapes or desertscapes, and has become more evident in other categories that have a strong decorative element.

Gibson Overseas, at the Housewares Show, is introducing Organic Luxury, a line that incorporates these so-called eco-friendly design themes in patterns such as Stilwell, a graphic branch and leaf look (pictured), and Whisper Leaf, more abstract, yet still reliant on a natural device.