Giant Eagle to employ DemandTec pricing solutions

SAN CARLOS, Calif. DemandTec announced that Giant Eagle has added a subscription for DemandTec's Deal Management software service and has extended its agreement to manage pricing with software services from DemandTec. The food retailer, which operates stores in Pennsylvania, Maryland, Ohio and West Virginia, first deployed DemandTec's Everyday Price Optimization software service to help manage everyday retail pricing in 2005.

"DemandTec has helped us to plan and execute a pricing strategy that provides consistent everyday value to our customers and at the same time allows us to meet our objectives for company performance," said Stephanie White, vp of sales systems and operations at Giant Eagle. "We have enjoyed our partnership with DemandTec and are looking forward to working together to further advance our pricing and promotions management".

DemandTec's Deal Management software service will replace Giant Eagle's manual process that has consumed significant resources, resulted in inaccurate deal submissions, and required the archival of paper deal sheets for seven years.