Free People to cap off re-made Princeton center
Madison Marquette’s transformation of the MarketFair center in West Windsor, New Jersey, will be complete with next week’s opening of the first Free People store in the Princeton area.
Free People has become a sought-after retail brand known for bringing new creative flair to women’s apparel retailing.
The long-time anchor of the 242,000 center on busy Route 1 built in 1987 was a full-size Barnes & Noble on its southern end. The developer is moving the bookstore to a smaller 28,041-sq.-ft. flagship location on the northern end and has filled the vacated space with Seasons 52, Bahama Breeze, and Eastern Mountain Sports.
“MarketFair’s upscale demographics, strong trade area draw, and dynamic positioning in the New Jersey market will provide Free People with vibrant retail traffic,” said Robyn Marano, marketing VP of Madison Marquette.
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Free People has become a sought-after retail brand known for bringing new creative flair to women’s apparel retailing.
The long-time anchor of the 242,000 center on busy Route 1 built in 1987 was a full-size Barnes & Noble on its southern end. The developer is moving the bookstore to a smaller 28,041-sq.-ft. flagship location on the northern end and has filled the vacated space with Seasons 52, Bahama Breeze, and Eastern Mountain Sports.
“MarketFair’s upscale demographics, strong trade area draw, and dynamic positioning in the New Jersey market will provide Free People with vibrant retail traffic,” said Robyn Marano, marketing VP of Madison Marquette.
Connect with me on LinkedIn | Follow me on Twitter