Former Family Dollar exec takes top marketing position at Lowe’s
Lowe's Companies’ chief marketing head Marci Grebstein has left the company after 14 months in the position.
The home improvement giant wasted no time in naming a successor, tapping Jocelyn Wong as chief marketing officer, effective immediately. Wong joined Lowe's in September 2015, and most recently served as senior VP and general merchandising manager for the seasonal business. Prior to joining Lowe's, she served as senior VP and chief marketing officer at Family Dollar.
Wong has more than 20 years of experience in marketing, merchandising, brand management and product innovation. In addition to Family Dollar, she has worked for such brands as Safeway and Procter & Gamble.
Wong will report to Michael P. McDermott, chief customer officer, and succeeds Marci P. Grebstein who has left the company.
"We are confident that Jocelyn's breadth of experience in developing marketing and merchandising strategies will further deepen Lowe's connection with customers," McDermott said. "Jocelyn has demonstrated the leadership capabilities needed to drive a more integrated omnichannel marketing approach that builds loyalty for the Lowe's brand and positions the company for continued growth."