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First Target design partnership comes to a close

2/8/2012

MINNEAPOLIS— Fans of Michael Graves have one last chance to snag his signature housewares at Target, as the designer will launch his final collection for the retailer this March.



Target introduced the first Michael Graves Design collection in January 1999, which helped brand the retailer as a destination for high design at low prices. Since that time,Target and Graves collaborated on more than 2,000 products, including the now famous Pop Art Toaster and Spinning Whistle Teakettle, according to the company. In addition, the partnership spanned multiple architectural projects including the Washington Monument Restoration, the Elephant Fountain at St. Jude’s Children’s Research Hospital, and the Target Wing of the Minneapolis Institute of Arts. The final Michael Graves Design Collection for Target of kitchen gadgets, cleaning tools, and storage solutions will hit Target stores in March, and will be available in stores and online through Dec. 31 or until supplies last.


“Michael Graves was Target’s first and longest-standing design partner to date. Together we created an iconic product collection that expertly blended design with function,” said Stacia Andersen, SVP home, merchandising Target. “While this partnership is coming to end, Target remains dedicated to bringing our guests innovative design in new and meaningful ways.”

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