Facebook improves search with mobile emphasis

Menlo Park, Calif. – Facebook is improving its Facebook Search feature with emphasis on personalized results and mobile functionality. The social network has updated its internal search feature to provide uniquely targeted results designed to make it easy for users to find posts that have been shared with them.



The upgraded search, which is being rolled out to desktop and mobile platforms this week, lets users conduct searches with general phrases such as “My friends who live in New York.” New search functionality has also been optimized for mobile, and is initially rolling out in U.S. English on iPhone and desktop.



Improved search helps Facebook compete even more effectively with struggling rival social platform Google Plus, which is integrated with Google’s leading search functionality.