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El Corte Ingles expands Grability mobile platform into Portugal


Madrid – Spain-based European department store chain El Corte Inglés will launch a mobile shopping platform for its Portuguese market powered by Grability technology. Since launching Grability in December 2014 for the Spanish retail market, El Cortes Inglés says it has experienced a surge in mobile grocery sales, as well as customer enthusiasm for the new platform.

According to El Corte Inglés executives, Grability has also helped position the company as the most innovative online grocer in the countries it operates.

Grability is the easiest-to-use mobile shopping platform we’ve encountered, not just in Europe but around the world,” said Pedro Barbosa, head of digital of El Corte Inglés in Portugal. “It’s exactly the kind of innovation we love to see, one which directly serves our customers by radically improving the shopping experience. We’re very excited to expand the Grability technology into our e-commerce operations in Portugal.”

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