Edgenet names new executives

NASHVILLE, Tenn. Edgenet, a leading provider of guided selling applications and global data synchronization services, has announced the appointments of three new senior executives to its leadership team.

Juliet Reising will serve as the company’s new cfo, Herb Romig joins as vp of merchandising, and Tim Stafford returns to Edgenet to serve in a newly created role as senior vp of global business development.

Reising's experience encompasses technology and services companies, including Verso Technologies, Mindspring, Avdata, Interserv Corporation, Media Marketing Services and Cox Communications.

Romig spent the last 15 years at The Home Depot where he held a number of key merchandising positions, including senior roles with Home Depot Direct, the DIY giant’s online division.

Stafford, a retail industry veteran, will return to Edgenet to head business development and be responsible for executing partnerships, alliances and new business opportunities. Stafford has served in prominent senior management and consulting roles, most recently with Edgenet as the company’s senior vp of services.