DreamWorks names Avery head of franchise strategy and distribution

GLENDALE, Calif. DreamWorks Animation SKG announced that it has named Kelley Avery to the newly-created position of worldwide head of franchise strategy and distribution. In this new role, Avery's primary responsibility will be to oversee the development of the studio's global franchise plan, including new product and business initiatives, distribution of content on physical and digital platforms, as well as oversight of the company's existing home entertainment business.

Avery joins DreamWorks Animation from her position as president of worldwide home entertainment for Paramount Pictures. Prior to that, Avery headed the home entertainment division of DreamWorks and served in similar roles at Walt Disney Studios.