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Dr. Pepper Snapple Group expands partnership with Bai Brands


Dr. Pepper Snapple Group plans to distribute a growing line of all-natural, antioxidant-infused beverages.

Bai Brands, which makes the Bai 5 line, said the two companies have been working together for the last two years in select markets around the country and will now expand their partnership in most major markets.

"Every day we get phone calls and letters from consumer sin cities where Bai is not yet on the shelf, asking for the product," Bai Brands CEO Ben Weiss said. "Our relationship with Dr. Pepper Snapple Group will allow us to rapidly roll out Bai to new markets and into the hands of those consumers."

Retailers that will stock the product include Shop & Shop, Safeway, Costco, Duane Reade and Jewel-Osco.

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