Dick’s Sporting Goods upgrades mobile app

Dick’s Sporting Goods has upgraded its mobile app to incude features such as access to the specialty retailer’s ScoreCard rewards program, a store locator and in-app purchase functionality.



Users will also receive personalized coupons and offers. Built-in barcode scanner functionality allows users to scan product and marketing QR codes in-store for information, including product description, news, price and user reviews. The app is integrated with Dick’s Sporting Goods’ social media channels.



“We want to provide a best-in-class shopping experience for all of our customers, whether they’re visiting a physical Dick’s Sporting Goods store or if they’re shopping for products online,” said chief marketing officer Lauren Hobart. “Just as we’re continually evolving and improving our in-store experience, we’ve enhanced our mobile offering to make the app as immersive as possible, whether you’re using it in the store or at home.”



The app is available free from the App Store on iPhone and iPod Touch as well as from Google Play, or for both iOS and Android smartphones on the company’s website.