Destination Maternity re-launches Two Hearts line at Sears, Kmart
PHILADELPHIA Destination Maternity annonced that it is re-launching its Two Hearts Maternity by Destination Maternity collection exclusively at Sears and Kmart stores. The rollout of the Two Hearts collection began in early October and will reach approximately 523 Sears locations and approximately 100 Kmart locations by the end of the month.
The Two Hearts Maternity collection features dresses, swimwear, lingerie and sleepwear. Most items are priced under $25, according to the company.
The Two Hearts Maternity collection was previously offered in Sears stores from April 2004 through June 2008. The re-birth of the line, renamed to include the Destination Maternity byline, represents an opportunity to offer great fashion and value to Sears and Kmart Moms-to-be.