Delta Galil finds fit with new CEO
Former Maidenform CEO Maurice Reznic was named Delta Galil’s CEO of women’s intimate apparel for U.S. and U.K. and president of its U.S. branch.
Reznik is an experienced apparel and consumer products executive with a track record of driving growth and deep expertise in brand management, strategic planning, product development, customer and supplier relationships, and worldwide sourcing. He is credited with establishing Maidenform as a leader in product innovation, especially in the specialized bra and shapewear categories, which are key segments that Delta Galil has targeted for growth, according to the company.
“Today’s announcement is part of our long-term strategy to drive significant growth at Delta Galil by adding talented executives in key positions, expanding in growth segments such as activewear, and streamlining our organizational structure globally,” said Isaac Dabah, CEO of Delta Galil Industries, Ltd.
“I am so excited to join Delta Galil. The Company has a well-earned reputation in the industry for innovation, quality and performance. I look forward to working with the Delta Galil team to grow the USA and Great Britain operation and realize the full potential of this business,” said Reznik.
As president and later CEO of Maidenform, Reznik created and executed strategies to expand distribution of the Maidenform brand to new retail channels, launched new products, entered adjacent categories, and instituted a more efficient and cost-effective manufacturing model. During his tenure, sales grew from $147 million to more than $600 million and market share rose significantly, according to the company.
Prior to Maidenform, from 1994 to 1998, Reznik was president of Warner’s intimate apparel group, North America, a division of Warnaco (now PVH). Earlier, he held leadership roles at VF Corporation and Sara Lee Corporation. Mr. Reznik serves on numerous boards of directors, including Movado and KapStone Paper and Packaging.
In his new role, Reznik will report to Isaac Dabah, Delta Galil’s CEO. Reznik’s employment agreement will be finalized upon approval of amendments to the company's compensation policy by the shareholders.