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Crocs names Rees president

5/14/2014

The CEO search continues at Crocs, but the casual footwear maker does have a new president.


Crocs named Andrew Rees president of the Crocs brand effective in early June and said he would also serve as “principal executive officer,” until a CEO search is concluded. Rees joins Crocs from LEK Consulting, a global management consulting firm with offices across Europe, the Americas and Asia-Pacific. He founded and led LEK's retail and consumer products practice for 14 years, building the practice into one of LEK's major consulting areas. He also previously held senior leadership roles at Reebok, including the positions of vp of strategic planning and vp of retail operations.


"Andrew has led the LEK team that has been working closely with us to help develop our strategic plan and we feel that he is best positioned to lead the Crocs' management team in executing that plan,” said Crocs chairman and interim CEO Thomas Smach.


Smach plans to step down from the interim CEO role when Rees joins the company on June 9 as president while the CEO search continues.


"We will not compromise our requirements on recruiting the right CEO, which we believe is one of the most important and impactful things our board can do for its employees and shareholders. We are committed to finding a CEO who has the deep industry, product and operational experience needed to take Crocs to the next level,” Smach said.

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