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Crest, Oral-B & NFL to help others ‘Go Pro’


CINCINNATI — Crest and Oral-B Pro-Health have partnered with Texas A&M offensive tackle Luke Joeckel to promote good oral health and help others ‘Go Pro’ in their careers, with a donation to the international nonprofit organization Dress for Success.

As part of the partnership, Joeckel, who was the second overall pick in the 2013 NFL Draft to the Jacksonville Jaguars, and Crest and Oral-B are providing a donation to the Dress for Success organization to help women ‘Go Pro’ in their work and life. Dress for Success is a nonprofit organization that provides professional attire and career development to disadvantaged women. Along with the monetary donation, Crest and Joeckel are also donating Crest and Oral-B Pro-Health products to help promote good oral health and help the participating women feel confident as they enter the workforce.

“Crest and Oral-B are on a mission to help take America’s oral health from good to pro with our Pro-Health products,” stated Rishi Dhingra, P&G North America marketing director. “That is why we are thrilled to partner with the NFL, Luke Joeckel and Dress for Success on the Crest and Oral-B Pro-Health ‘Go Pro’ program. Each of these partners illustrates a key component of the ‘Go Pro’ movement. Luke and Dress for Success exemplify how the right support system can help you ‘Go Pro’ in life and your career. The NFL Draft provides the largest stage in sports where the conversation is focused solely on athletes going pro. Overall, we couldn't ask for better partners for our program.”

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