CompUSA adds platform to merge shopping channels
Port Washington, N.Y. CompUSA, a subsidiary of Systemax, is adding a new operating platform that will integrate its online channel with brick-and-mortar stores.
The company’s Retail 2.0 initiative merges the power of its Web channel into its store-level shopping experience, including using the Internet to stay abreast of available inventory, pricing information and product descriptions. Activant Eagle software, from Activant, Livermore, Calif., is the infrastructure that upholds this project, and enables associates to research merchandise directly through the POS, and deliver information to shoppers during the checkout process.
The technology company also provided CompUSA with a service team that helped to install the solution.