Coming soon from GameStop: ThinkGeek stores

Fairfax, Va. -- One of the Web’s leading “geek-gear” and collectibles retailer is going offline.



Online retailer ThinkGeek is partnering with its new owner, GameStop, to open a new store format focused entirely on collectibles. The first ThinkGeek store will open in the Florida Mall in Orlando, on Sept. 25, and additional stores are planned.



“GameStop is committed to delivering a great customer experience in the collectibles market and this store is unlike anything that currently exists today,” said Mike Buskey, executive VP and president of U.S. stores at GameStop. “We are combining the power of the ThinkGeek brand with the retail expertise of GameStop to deliver a new store concept that will amaze and appeal to a broad range of customers from collectors to pop culture fans.”



The new stores will be designed with a modern, bright, open floor plan and will feature a wide assortment of geek-inspired collectibles, gadgets, apparel and other unique licensed products from some of the most admired pop culture brands, such as Star Wars, Game of Thrones, Nintendo, Marvel, Minecraft and many others.



ThinkGeek and its parent company, Geeknet, were recently acquired by GameStop, which has been expanding its collectibles product line in its stores worldwide.



“The opening of our first brick and mortar store is a significant milestone for the brand and a great example of how the GameStop acquisition is a win for our customers,” said Katy McCarthy, president of ThinkGeek. “While people know us today as an online retailer, the GameStop connection will bring vastly more visibility to the brand and our ever expanding selection of exclusive products.”



ThinkGeek began in 1999 with a group of friends who saw a hole in the marketplace: merchandise that celebrated their geeky passions. Now in its 16th year of business, the online brand is known for creating and sharing unique and authentic product experiences that appeal to hardcore collectors and pop culture fandoms.