Claire's to launch exclusive 'Glee' line
CENTURY CITY, Calif. Twentieth Century Fox Consumer Products and Claire’s Stores, have announced a partnership to launch exclusive "Glee" Jewelry Collection and accessory lines. The program will kick-off Sept. 3 with the introduction of three fully-branded Glee pop-up shops in the Los Angeles, Chicago and New York Metropolitan areas. These pop-up shops will be followed by a rollout of the line to over 1,500 stores across the U.S., Canada, and Puerto Rico on Sept. 9.
Claire’s exclusive Glee Jewelry Collection will feature a wide selection of necklaces, bracelets, rings and earrings from H.E.R Accessories. Additional Glee accessories will include cosmetics, hats, armwear, legwear, wallets, handbags, stationery, novelty, pillowcases and posters.
Claire's said it will help promote the line by transforming the "l" in its name to the index finger and thumb pose featured within the "Glee" logo.
“The partnership bringing Claire’s and 'Glee' together makes perfect sense and we are so thrilled to be collaborating with Fox Consumer Products on this project,” says Gene Kahn, Chief Executive Officer of Claire’s Stores, Inc. “The process of creatively developing the exclusive product collection, as well as the pop-up shops will provide the loyal fans of Claire’s and 'Glee' with the opportunity to fully ‘Gleek’ out from head to toe.”