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Calphalon launches cookware recycling program

7/27/2009

ATLANTA Calphalon has launched Calphalon ReNew to provide a convenient way for consumers to recycle their old cookware.

Consumers who purchase a qualifying set of Calphalon Unison Nonstick cookware can return any brand of old cookware in the return shipping box provided inside the new Calphalon Unison Nonstick cookware set box. Customers can register at www.CalphalonReNew.com and print a pre-paid shipping label and take the package to any FedEx drop-off location.

"One of the first things people deal with when they buy a new set of cookware is figuring out what to do with their old set," said Kingsley Shannon, senior manager brand services for Calphalon. "With Calphalon ReNew, we solve that problem and in the process give consumers an exceptionally easy way to ensure the valuable materials in their old cookware are put to use for future generations."

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