Broome to head commercial sales at Advance Auto

ROANOKE, Va. Advance Auto Parts has announced Donna Broome will join the company as senior vp of commercial sales effective May 19. Broome will be responsible for leading the commercial sales force and will report to Jim Wade, evp, customer development officer, commercial.

“We are excited to have Donna join the Advance team,” said Wade. “Donna has a wealth of experience and knowledge leading a commercial sales force and we look forward to her leadership as we accelerate our commercial growth.”

Most recently, Broome served as partner and chief sales officer at Dealer Tire. Prior to that position, she served as vp and corporate officer, commercial sales and contracts at Grainger Industrial Supply and held several key sales leadership positions at Xerox.