Bonobos continues offline expansion
E-commerce driven Bonobos continues to expand its physical presence.
The upscale menswear retailer added three new stores (which it calls “guideshops”), with locations at Westfield Century City in Los Angeles; the Summit in Lexington, Ky.; and Chicago’s Southport neighborhood, reported wwd.com. Another outpost is due to in Denver next week.
Walmart is reportedly in advanced discussions to acquire Bonobos.
Launched online in 2007 with its signature line of expertly-fitted men's pants, Bonobos has expanded its offerings over the years to include a full range of menswear, including outerwear. The company’s physical stores offers shoppers the opportunity to see and try on the clothing in-person before placing an order on the company’s website – which can be completed on-site or at home. Customers can also take advantage of the on-site stylists for wardrobing advice.
The upscale menswear retailer added three new stores (which it calls “guideshops”), with locations at Westfield Century City in Los Angeles; the Summit in Lexington, Ky.; and Chicago’s Southport neighborhood, reported wwd.com. Another outpost is due to in Denver next week.
Walmart is reportedly in advanced discussions to acquire Bonobos.
Launched online in 2007 with its signature line of expertly-fitted men's pants, Bonobos has expanded its offerings over the years to include a full range of menswear, including outerwear. The company’s physical stores offers shoppers the opportunity to see and try on the clothing in-person before placing an order on the company’s website – which can be completed on-site or at home. Customers can also take advantage of the on-site stylists for wardrobing advice.