Bon-Ton selects dynaTrace to optimize e-commerce application platform

Waltham, Mass. -- The Bon-Ton Stores has selected dynaTrace’s application performance management system to optimize the performance, scalability and stability of its recently implemented IBM e-commerce platform. The deployment comes at a time when the retailer’s online business is growing dramatically.



“We know that enhancing the speed and stability of our new e-commerce platform is critical to accelerate our rapid e-commerce growth,” said Dan Gerard, Bon-Ton’s divisional VP technologies and web services. “In evaluating APM products, dynaTrace distinguished itself through its rapid implementation, ease of use, and the deep visibility it provided into our WebSphere e-commerce system’s performance. The open nature of dynaTrace’s plug-in framework has been particularly helpful to extend and automate our application performance management. We see dynaTrace playing an essential role in helping prepare for the holiday shopping season and beyond.”