Bon-Ton to operate fine jewelry departments

YORK, Pa. Bon-Ton announced the company will begin to operate in late October fine jewelry departments in 86 of its nameplate stores, having signed a multi-year agreement with certain suppliers. Prior to this, Finlay Fine Jewelry, through a license agreement, was responsible for operating the fine jewelry departments. Bon-Ton expects to have a full assortment of merchandise in its fine jewelry departments for the 2009 holiday selling season.

The company also announced that former Finlay store associates in good standing will be offered an equivalent level position in these stores. Benefits will be provided for eligible associates according to Bon-Ton’s benefit programs.

Bud Bergren, president and CEO, commented, “We believe internally operating and building this destination business will provide increased sales and profits as well as drive traffic into our stores…We believe this initiative will reinforce our position as a destination for a compelling overall assortment for our customers and strengthen our company for the long-term.”