B&N unveils interactive book studio
NEW YORK Barnes & Noble has launched a new multimedia desitination on Barnes & Noble.com that features video and audio series geared toward bibliophiles. According to Barnes & Noble, the Barnes & Noble Studio (www.bn.com/studio) will include original content about books, readers and writers, complemented by user-generated material.
“Barnes & Noble Studio will be the destination for book lovers. A place where readers will go for inspiration and discovery, to view and listen to content and recommend it to other readers who share their literary interests and passions,” said Mike Skagerlind, vp and head of digital media for Barnes & Noble.com. “Our programming celebrates the diversity and creativity that surround the world of books, authors and readers in a way that is useful, entertaining, and accessible. Barnes & Noble Studio will do for the book what the cooking show did for the recipe.”
Programs on Barnes & Noble Studio include, "Barnes & Noble Tagged!," a Web series that focuses on the latest in book news, and "Book Obsessed," a documentary-style series that examines the lives of passionate readers. Visitors to the Studio can also find book-related videos on a variety of genres including fiction, mystery and romance.