BISSELL Homecare names marketing vp

GRAND RAPIDS, Mich. BISSELL Homecare has hired Nancy Terrell as vp of marketing.

Terrell will be responsible for expanding BISSELL’s leadership position within the floor-care industry, increasing marketplace opportunities for its growing portfolio of brands and capitalizing on growth trends in consumer marketing.

Terrell was formerly with TNS – Landis Strategy & Innovation, a consultancy specializing in brand development and innovation for Fortune 500s, where she led the charge in consulting brands in the food and beverage and hotel industries. Prior to TNS, Terrell worked in business strategy, marketing and new product development with brands such as Philips Electronics, Nabisco, R.J. Reynolds, Pillsbury, Jantzen, Hershey’s Chocolate, Pepperidge Farm and Samsung. She has also consulted with BISSELL in the past.