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Big Lots launches holiday social media program


Columbus, Ohio --Big Lots has launched a marketing program around spurring holiday home décor purchases by declaring Nov.16-22, 2014 as the nation's first Decorate Your Home for the Holidays Week.

As part of the program, the chain is hosting a social media sweepstakes Nov. 17–Dec. 14, asking shoppers to submit “selfies” taken with favorite Big Lots holiday decor items and then sharing the photos on Facebook, Twitter or Instagram for a chance to win a $500 or a $1,000 Big Lots shopping spree.

Additionally, Big Lots will host a Twitter party on Nov. 17 at 9 p.m. EST to provide holiday decorating tips and tricks. The virtual party will connect consumers with a home décor blogger for access to professional holiday decorating advice, as well as a chance to win more than $500 in prizes from Big Lots.

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