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Best Buy Mobile introduces new mIQ mobile-Web service

10/5/2009

Minneapolis Best Buy Mobile, the mobile specialty retail unit of Best Buy Co., announced on Monday the launch of mIQ, a new Web-based service that allows smartphone users to take information captured on their mobile devices and access it from an easy-to-use Web interface on any computer.

Best Buy Mobile will offer the new service for free beginning Oct. 12.

Once a user signs up for this free service, the following features are uploaded from the mobile device and backed-up in a personal mQ account: contacts, text messages, calendar events, calls, photos, videos and phone settings.

“Smartphones allow our customers to do some pretty amazing things, but sometimes all the great features can be overwhelming, and as a result, customers have a hard time getting the most out of their devices,” said Best Buy Mobile director of business development Mark Mosiniak. “mIQ creates significant value for consumers by allowing them to easily manage their data, share their mobile experiences and get the most out of mobile technology.”

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