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Belk says 'I do' to wedding registry app


As retailers race to make their gift registry services more interactive, Belk is launching a new wedding registry app.

In addition to in-store kiosks, registrants can now set up a registry, manage their registry and scan items using their smartphones.

The app features tips on what to register for and a registry checklist to make sure no items are missed. Any time a registrant is in the store and sees a new item they would like to add, they can scan from their smart phone to immediately add the item to their registry.

The app also includes a thank you note assistant tool that tracks gifts purchased and allows registrants to check off when a thank you note has been written. Those interested in downloading can look for the Belk Wedding Registry app at iTunes or Google Play.

Charlotte, N.C.-based Belk Inc. is the nation’s largest family owned and operated department store company, with 297 Belk stores located in 16 Southern states and a growing digital presence.

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