Batteries Plus expands overseas with acquisition of LED Hut Ltd.

Hartland, Wis. -- Batteries Plus LLC, the operator and franchisor of Batteries Plus Bulbs stores, has acquired privately held LED Hut Ltd., a leading online provider of LED lighting products, including bulbs and light fixtures, to customers throughout Europe.



The acquisition of LED Hut Ltd. is the first one Batteries Plus has made in Europe and increases its share in the rapidly changing lighting market.



“LED Hut is the online market leader in the UK, with a growing presence in pan-European markets as well,” said Russ Reynolds, CEO of Batteries Plus Bulbs. “They have a dynamic management team that we believe can grow even faster with the support of our resources. We consider this more of a merger as we also believe LED Hut’s online expertise will help us with our Omni channel vision here in the U.S.”



Jonathan Ruff, the founder and managing director of LED Hut, will continue to lead the company.



LED Hut provides both businesses and consumers with all types of LED lighting. While LED Hut can serve most of Europe through its U.K. site, it also markets through dedicated websites serving customers in France and Germany.