Atlantic Technology names vp of sales

NORWOOD, Mass. Peter Tribeman, president and ceo of Atlantic Technology, a highly regarded manufacturer of loudspeaker systems for home theater, music, and architectural audio, announced that Lawrence Davis has joined the company as vp of sales.

Davis has worked in the consumer electronic industry for 28 years, holding vp-level and senior sales management positions at Monster Cable, Artison, and Bang & Olufsen. He has also spent 15 years with retailer Sound Advice, where he was a regional manager.

"We are really looking forward to having Lawrence join the team," said Tribeman. "He understands what makes this business tick from every angle. We are most impressed with his great enthusiasm and confident he will win the hearts and minds of our dealer base, and help us to broaden our reach in both the custom installation and retail channels."