Ashley Furniture upgrades retail management with Microsoft Dynamics
Arcadia, Wis. – When vertical furniture retailer Ashley Furniture found its homegrown retail management system no longer supported its rapid global growth, the company decided to investigate both regional and Tier 1 enterprise retail management systems. Determining it needed a multi-language, multi-currency solution that could support the unique financial requirements of each country where it did business, Ashley Furniture selected Microsoft Dynamics.
The selection was based on factors including Microsoft’s continual investment in and support of the product, as well as the solution’s ability to meet broader retail management needs. Ashley Furniture is currently implementing Microsoft Dynamics, with full rollout slated for 2015. The retailer expects benefits including faster checkout, a more cohesive omni-channel customer experience, and providing back-end pricing, availability and delivery information directly to the store floor.
Future plans include an Ashley Furniture app, supported by Microsoft Dynamics, that would draw on a customer’s wish list and account information to direct them to specific pieces in the store.