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Amazon.com launches Holiday Customer Review Team

11/24/2008

SEATTLE Amazon.com announced that it has formed a Holiday Customer Review Team comprised of six of its top customer reviewers. These reviewers will be granted early access to some of Amazon's Black Friday deals so they can share tips and helpful information with fellow shoppers before the Thanksgiving sales weekend.

“Amazon’s customer reviews have revolutionized the way people shop, helping consumers to make informed buying decisions,” said Russell Dicker, senior manager of community at Amazon.com. “Our customers have come to rely on the third-party expertise our customer reviews provide, and the Holiday Customer Review Team is an extension of that resource over the holidays. We’re looking forward to seeing their reaction to our Black Friday deals, and we’re excited that they can share those deals with our customers.”

The Amazon Holiday Customer Review Team page (http://www.amazon.com/review/holiday08) features the reviewers’ favorite deals and their own hand-picked gift guides. It also features a discussion board where customers can post questions directly to the Review Team members.

The Amazon Holiday Customer Review Team will be available now through Dec. 25 to discuss Black Friday and other holiday deals, tips for cutting costs over the holidays, best holiday gift items, and specific products they have reviewed.

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