A.C. Moore Launches New Customer-Loyalty Program

Berlin, N.J. A.C. Moore announced the launch of its new customer-loyalty program, A.C. Moore Rewards. The free program is open to customers age 13 years or older.

A.C. Moore Rewards is a points-based program where members receive a $10 Reward Certificate each time they reach 200 points. Points are awarded at the rate of 1 point for every $1 purchased and double points are awarded for purchases of $100 or more.

The program's Web site, www.ACMooreRewards.com, also offers members a way to track their points or view special promotions and offers online.

A.C. Moore Rewards launched as a pilot in 17 retail locations, and will soon be available in more than 130 stores, the company said.