99 Cents Only speeds up expansion

99 Cents Only Stores is accelerating its expansion plan with several new stores planned for 2015.

The retailer just opened nearly 10 new stores this week in California, and plans to open more later this year.

The company says it will celebrate its store openings this week in California by selling flat screen LCD TVs for only 99 cents to the first nine customers in line on Grand Opening Day. The next 99 customers in line on opening day may purchase an iron for only 99 cents. Other 99 cent deals will follow for additional customers.

The stores opening this week in California will feature perishable food departments that offer produce, dairy and frozen foods. 99 Cents Only Stores is an operator of value stores in California and the Southwestern United States.

The company currently operates 384 stores located in California, Texas, Arizona & Nevada.